With more and more companies in FMCG (fast-moving consumer goods) seeking opportunities in performance marketing, the PMAs will be rewarding excellence in the space for the first time.
Primed for an advertiser within the market or agency working with an FMCG client, this category will welcome entries for campaigns that utilise a performance channel (affiliate marketing, paid social, paid search, display, video, among others) for optimum ROI.
“We see The Performance Marketing Awards as the most important evening in the awards calendar and as a result continue to support the event. Aside from the high level of care and attention the team give us they also ensure that the night is perfectly executed and an enjoyable environment within which to host our clients.”Sam Behar, Client Services Director, Crave & Lamb
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