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PerformanceIN is the leading global performance marketing publication, shedding light on the most important matters around the measurable side of marketing.
While plenty of performance marketing definitions exist, we conform to the following:
“Marketing that is measured, and when rewarded, is done so on a pre-determined action.”
Elements of performance marketing exist in the following key channels:
“We see The Performance Marketing Awards as the most important evening in the awards calendar and as a result continue to support the event. Aside from the high level of care and attention the team give us they also ensure that the night is perfectly executed and an enjoyable environment within which to host our clients.”Sam Behar, Client Services Director, Crave & Lamb
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