Revenue boosting AI & data-driven product discovery for Denby Pottery by Increasingly

The e-commerce team at UK-based Denby Pottery wanted to drive incremental revenue by increasing average order value through the implementation of AI and data-driven product bundling technology on their website and in marketing channels.

Enter Increasingly, an innovative AI product bundling platform. Increasingly’s AI platform intelligently sells product bundles and collections on-site, in-store, and in Google Shopping and Facebook ads. For Denby, Increasingly implemented a multi channel solution to aid product discovery on both the on-site experience & Denby’s Google Shopping marketing channels. Increasingly launched on-site AI Bundling, and AI Collections for Google Shopping. This achieved incredible results; there was a 50% increase in AOV driven by Increasingly and now bundling is a key part of their e-commerce strategy