2021 Winner
Better Partner Marketing – Acceleration Partners

Acceleration Partners is absolutely committed to diversity, equity and inclusion (DEI), and supporting the wider industry. The team co-founded Turn the Talk, an initiative they worked on with Connected Path to address a lack of diversity at speaking events in the industry. AP also sits on the UK industry DEI steering group.
The agency is passionate about providing an industry-leading service, with a 58% YoY increase in the number of clients it manages, creating improved affiliate programmes for over 30 leading brands.
The company’s global offering for clients has also been accelerated, with a 75% increase YoY in the number of clients managed by global teams. The pure passion for improving the sphere is demonstrated by the valuable blogs, articles, speaker presentations, eBooks and podcasts that are created with the intent to teach and drive the industry towards a positive future.