Brett has over 25 years’ experience in Performance Marketing with a career spanning media, creative, direct marketing and digital at both agency and client side. He has worked with clients in the law enforcement, military, government, publishing, technology, automotive, food & drink, financial services and energy sectors – with roles including Head of Performance Marketing and Board Director at Carat and Chief Strategy Officer at iProspect. He moved back to client side with Diageo in 2015 into the leadership team of their global media transformation function: coDe. As their Head of Digital Execution he was responsible for delivering a global marketing capability programme called Powering Creativity with Media, and in his latest role as Head of Media Data; he is continuing to evolve Diageo’s responsible use of consumer data in media. He has two grown-up children, who also work in the performance marketing industry and they have taught him more than anyone else about affiliate marketing! (His wife has the most important job of all of them however – as a Pre-school Teacher.)