CHANNEL AND CAMPAIGN AWARDS
Best Performance Marketing Innovation
Winner:
Nucleus by Affinity Global Inc: Maximising Publisher Revenue The Power of Multiple Bidders
Highly Commended:
John Lewis, Silverbean & Revlifter: Innovating the Customer Experience to Recapture Deal-Seeking Customers
Highly Commended:
MG OMD: Creating Difference that Matters with SpecsTech
Finalists
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Link Scanner from Affluent by impact.com
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Making Science UK & LiveScore: Improving Performance Through Data Intervention
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MediaVision & New Look
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OMD UK: Channel 4 Hollyoaks – Maxine’s Long Walk Home
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VEVE & HelloFresh: Performance Marketing Innovation for F&B
Best Programmatic Campaign
Winner:
EssenceMediacom, GroupM Nexus, & Choreograph: Cancer Research UK
Highly Commended:
PHD UK & Volkswagen ID.5: Have We Got Your Attention?
Finalists
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OMD UK: Lidl’s Christmas Digital Magazine
Best Programme Launch or Migration
Winner:
Optimise & AVIVA Life
Highly Commended:
Watchfinder, Co. & CJ: Delivering A Luxury Launch
Finalists
-
Awin & Ann Summers: Hopping On Board and Revealing Revenue
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Partnerize & Bloom & Wild’s: Partnership Strategy Blossoms Following Dual-Provider Software & Services Migration
-
Partnerize & Selfridges: Success In The Bag Thanks to Dual SaaS & Service Offering
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Partnerize, Karen Millen & Coast: Dressed Up For Success
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Performics @ Starcom & Contiki: Taking Off for SEO Success with a Managed Migration
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Tesco, Silverbean & Impact: Achieving Incremental Growth Through Successful Network Migration
Best Social Commerce Campaign
Winner:
Stellar Global & Sage Appliances : Black Friday TikTok Live
Highly Commended:
The Pharm (EssenceMediacom & VMLY&R) for Boots Christmas, Joy For All AR Lens
Finalists
-
LTK & Oasis
-
Performics @ Starcom & Samsung: From Screen to Green Launching UK’s 1st Shoppable Livestream Event
Best Lead Generation Campaign
Winner:
learndirect Digital Group: Utilising User-Generated Content to Promote Online Learning
Highly Commended:
Bullet Digital Media & Ten Health & Fitness: Generating fitter lives in LondonBullet Digital Media
Highly Commended:
Itineris & Avado: Capturing Attention and Causing Disruption
Finalists
-
Auto Trader & CJ: Driving High Quality Leads
-
Awin & Samsung UK: Leading the next Samsung Galaxy Generation
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M.i. Media & Happy Hour: Leading MyDieselClaim to World Cup Glory
-
StrategiQ & Jacada: Selling The True Experience With 2,736% ROAS
Best Paid Search Campaign
Winner:
MG OMD: Creating Difference that Matters with SpecsTech
Highly Commended:
MG OMD: Managing Capacity on LNER with 1PD
Highly Commended:
Pets at Home & Increasingly: Showcasing Value for Consumers Amidst Global Cost of Living Crisis
Finalists
-
GR0: Using a Full Funnel Google Ads Approach to Acquire Customers for Tax Season
-
OMD UK: Barclays Home Insurance
-
PHD UK: Sailing Princess Cruises into Calmer Waters with the Adaption of GOA
-
Protect Line
-
Summit: All the right ingredients for business growth
-
t&s creative communications & Somerset Care: Optimising for Conversions Effectively
-
Total Media
Best Use of Data and Insights
Winner:
Incubeta & Love Theatre: The Play That Goes Right
Highly Commended:
Maaji & Increasingly: The Power of Human Insight with Data-Led On-Site Merchandising
Highly Commended:
Qatar Airways & CJ: Ringfencing Every Affiliate Interaction to Deliver Increased ROI
Finalists
-
Circus PPC & Miele: Collecting Dust (& Revenue)
-
Moonpull: Revealing the Real Cost of Broken Tracking
-
Outbrain Brand Studio & Elvie: Engaging By Design
-
Reward & Bicester Village: Using CAMEO Segmentation Targeting To Drive New Consumers
-
StrategiQ & Jacada: Selling The True Experience With 2,736% ROAS
-
Zenith Media & Aviva: measurement without the cookies
Best Paid Social Campaign
Winner:
PHD UK: Using the ‘Force’ to Create Buzz for the VW ID. Buzz
Highly Commended:
CHS & Petplan UK: Providing Bite-Sized Best Care to the UK’s Pet Owners
Highly Commended:
OMD UK: The launch of Derry Girls season 3
Finalists
-
MG OMD: The career fair from the future
-
The Pharm (EssenceMediacom & VMLY&R) for Boots Christmas, Joy For All AR Lens
Best Managed Affiliate Programme - Enterprise
Winner:
Optimise Media & Go.Compare
Highly Commended:
Gen3 Marketing & Kwik Fit: Driving Forward in 2022
Finalists
-
26 & UGG: Building Brand Heat Through Affiliate Partnerships
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Awin & M&S: This Is Not Just Any Affiliate Programme, This Is The M&S Affiliate Programme
-
DEPT® & G-Star RAW: Creating and Managing Sustainable Growth for Affiliate
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LetsGetChecked & impact.com: The Story After The Growth
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Partnerize & Selfridges: Success In The Bag Achieved With Dual SaaS & Services
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Philips & iO: A Holistic Approach to Affiliate Marketing
-
Summit: Printing money for WTTB
Best Managed Affiliate Programme - SME
Winner:
Gen3 Marketing & tails.com: Supercharging the Growth of the Affiliate Channel
Highly Commended:
Customer First Digital & Rakuten Advertising: Launching new D2C brand Threadbare
Finalists
-
Best Western GB, Acceleration Partners & Awin: Driving Cost-Effective Growth
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Check My Body Health, SYYCO & impact.com: How To Have a Healthy Programme
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Dollar Shave Club: The Specialist Works Boost Customer Retention & Create Smooth Route for Customer Acquisition on the Partnerize Platform
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Raging Bull & Genie Goals: Accelerating Growth on a Mature Programme
-
Sage Appliances & Silverbean: Exceeding Growth Targets Via A Full-Funnel Affiliate Strategy
Best Use of Content Commerce
Winner:
LTK & Warehouse (May – December 2022 Partnership)
Highly Commended:
Ralph Lauren & Silverbean: Creating Awareness for Ralph Lauren’s Polo ID collection through luxury content
Finalists
-
LTK, Abercrombie & Fitch Cyber Week Campaign
Best Use of Influencer Marketing
Winner:
Pepper Studio & The FT Edit: Influencing Installs
Highly Commended:
FKC London Ltd & Wash & Go: World Cup Fan Park
Finalists
-
CHS & Petplan UK: Providing Bite-Sized Best Care to the UK’s Pet Owners
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LTK, Abercrombie & Fitch: Cyber Week Campaign
-
Platform 195 & TUI Blue #BlueDecide
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The Body Shop & Silverbean: Building an Influencer Partnership Platform Focusing on Lasting Relationships and Driving Long-Term Success
-
Wavemaker UK: Fruittella’s Halloween Hotel
Best Integrated Performance Campaign
Winner:
M.i. Media & Happy Hour: Leading MyDieselClaim to World Cup Glory
Highly Commended:
LTK & Oasis
Highly Commended:
Pepper Studio & The FT Edit: Influencing Installs
Finalists
-
CHS & HSBC UK: How HSBC Empowered Students to Take Control of their Financial Future, their way
-
CHS & Hyperoptic: Ready to Reach Hyperspeed?
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Equator + The Belfry Hotel & Resort: Driving Results with Integrated Marketing
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MG OMD: Home Office Violence Against Women And Girls
-
PHD UK: A Little More Conversation Driving Awareness of Baz Luhrmann’s Elvis Amongst Younger Cinemagoers
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Vodafone: Standing Out From The Crowd to Win in the Market
Best Brand Engagement Campaign
Sponsored By
Cardlytics is a digital advertising platform. We partner with financial institutions to run their banking rewards programs that promote customer loyalty and deepen banking relationships.
In turn, we have a secure view into where and when consumers are spending their money. We use these insights to help marketers identify, reach, and influence likely buyers at scale, as well as measure the true sales impact of marketing campaigns. Headquartered in Atlanta, Cardlytics has offices in Palo Alto, Los Angeles, New York, and London. Learn more at www.cardlytics.com.
Winner:
Kitlocker & Easyfundraising: Supporting Communities and Winning Customers
Highly Commended:
Medialab & Alzheimer’s Society: ‘It’s not called getting old. It’s called getting ill.’ Dementia Action Week 2022
Highly Commended:
Outbrain, Brand Studio & Elvie: Engaging by Design
Finalists
-
GSG & eBay: A Bespoke Approach to Brand Awareness
-
Incubeta: Jack of all trades, Master of Malt
-
OMD UK: Barclays Protections
-
PHD UK: Delivering Electric Performance With The Volkswagen ID.5
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Rocket and Madame Tussauds London
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The Kite Factory & LTA: #YourCourtYourRules; Tackling Perceptions of Tennis to Turn Engagement into Action
TEAMS, TEAMWORK & AGENCIES AWARDS
Best Affiliate & Partnership Marketing Agency
Winner:
Acceleration Partners: Create What’s Next
Highly Commended:
Gen3 Marketing: One Brand, Global Reach
Highly Commended:
Silverbean: Curating The Culture for Global Excellence & Innovation
Partnership for Good
Winner:
Kepler and PHD: HSBC UK’s ‘Safe Spaces’ campaign for those people experiencing financial abuse
Highly Commended:
Asda & Blue Light Card: Supermarket Savings When They’re Most Needed
Finalists
-
Awin & Currys: Going Greener with The Independent and Evening Standard
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Bravo Savings Network: Cleaning Up Marine Waste with “Bravo for Oceans”
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Smithfield Agency: Hospitality Rising’s ‘Rise Fast, Work Young’
-
Wavemaker UK and Irwin Mitchell – The Human Touch
Together We Solved That
Winner:
Rakuten Advertising Strategic Launch Package: Slashing Implementation Time by 3x
Highly Commended:
Awin & TalkTalk: Leading The Way: FTTC to FTTP
Finalists
-
Argos & CJ: Integrating Custom Data to Optimise Commission and Drive ROI
-
impact.com, Skyscanner & Skiplagged Solved That
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Post For Rent & The Hello Group: First Chief Rabbi-certified Synagogue in the Metaverse
-
Sky & intent.ly: Steps to solving Incrementality
Best Team in Performance Marketing
Sponsored By
VEVE is a technology-based performance and brand marketing platform that enables brands to connect with 500 MN+ unique users across various mobile handsets (OEMs), Internet Browsers, App stores and Premium Apps across the globe. The strong collaboration enables brands to access 36% of smartphone and desktop users in North America and 50% across Europe. The massive reach along with the novelty of the VEVE’s on-device ad formats helps brands drive clicks, visits, new user acquisitions, sales, subscriptions, and app installs.
Winner:
Acceleration Partners Client Services Team: Helping Brands Unlock Growth Through Partnerships
Highly Commended:
Performics @ Zenith Media: FORGET IN-HOUSE vs. IN-AGENCY IT’S ONE TEAM
Highly Commended:
Redbrain Team
Highly Commended:
tails.com Affiliates & Partnerships Team: Driving Outstanding Performance Together
Finalists
-
Partnerize: The Power of One for SaaS and Services A Better Way to Partner
-
Partnerships @ Blue Light Card: ‘Alone We Can Do So Little, Together We Can Do So Much’
-
Rakuten Advertising DealMaker team powers thousands of in-person connections
-
TopCashback Team
Best Performance Marketing Agency
Winner:
Performics Going From Strength To Strength
Highly Commended:
Loud Mouth Media: Reimagining Performance Excellence
Finalists
-
Medialab Group: data-driven outcomes for clients we believe in
Publisher of the Year
Winner:
Blue Light Card: There For Those, Who Are There For All Of Us
Highly Commended:
Reward: Changing Buying Behaviour Through Precision Personalised-Card-Linked-Offers
Finalists
-
Bravo Savings Network: “Fast, Flexible & Responsive”
-
GSG: Driving The Change In The Way People Work (And Buy)
-
TopCashback
-
VEVE: Performance Marketing Innovation on Browsers
Industry Rising Star
Winner:
Sophie Van Der Veken, tails.com
Finalists
-
Alex Webb, Partnerize
-
Chloe Heavisides, VoucherCodes
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Michaela Carr, TopCashback
-
Rebecca Clarke, Blue Light Card
-
Toby Glander, intent.ly
Partnership of the Year
Winner:
LTK & Abercrombie & Fitch: Cyber Week Campaign
Highly Commended:
Adidas & Blue Light Card: Data-Inspired Partnership Success
Finalists
-
Admitad & Revolut: Bringing 30K New Users and Increased User Acquisition by 1300%
-
Amazon Grocery (Fresh & Morrisons on Amazon) & Cardlytics
-
Awin: The Sky’s The Limit
-
PayPal Honey & Boots UK
-
Value Retail (Bicester Village) & Cardlytics Partnership
-
VEVE & TUI: Performance Marketing Innovation for Travel
TECHNOLOGY AWARDS
Best Technology for Retailers
Sponsored By
We help turn more of your clicks into customers with data driven, performance-based advertising. Every day our global network of publishers and media connects businesses with millions of new customers across Finance, Travel and Retail verticals. Whether your goal is increased sales, leads, app installs or web traffic, or bigger market share in the cashback channel, we give you the tools to unlock it through our Affiliate Network, Performance Analytics and Incentive Marketing solutions. Over 1,000 of the world’s most successful businesses choose Optimise to deliver the highest-value customers from their ad spend.
Winner:
Live Ramp’s Safe Haven Drives Highly Personalised Experiences
Highly Commended:
Measured: Incrementality Platform for Media Optimization
Finalists
-
Envolve Tech & OPI Wella: Driving Sales Through Conversations
-
Pets at Home & Increasingly: Showcasing Value for Consumers Amidst Global Cost of Living Crisis
-
RevLifter: Intelligent Offers Personalisation
-
Uplift Ads Retail Media Platform by Platform 195
-
Valuedynamx & IAG Loyalty
Best Performance Marketing Technology
Sponsored By
Gen3 Marketing is the largest affiliate marketing agency in the world and were honoured with the “2023 Agency of the Year” award by Awin and have maintained their position as the #1 Affiliate Agency in the Digital Commerce 360 Top 1000 Leading Vendors Report for the seventh consecutive year.
As the most awarded affiliate marketing agency, we leverage our 16+ years of relationship management expertise and data-driven capabilities to transform businesses. From premium content to deals and loyalty, we build and maintain full-funnel programs that drive consistent customer acquisition and revenue growth.
Winner:
TrafficGuard: PPC Protect
Highly Commended:
RevLifter: Intelligent Offers Personalisation
Finalists
-
Addesu: Bringing Trust Back To Advertising Partnerships
-
Danone and Amazon: Wavemaker’s Audience Galaxy delivers out-of-this-world performance
-
impact.com
-
MediaVision Metis
-
MG OMD: Creating Difference that Matters with SpecsTech
-
Nucleus Links – Automation Platform for Affiliate Publishers
By: Nucleus Links Client/Partner: Demand.io -
PropellerAds
-
Sopro
-
Squared.io & Google Ads Automated
-
UpSellit UK: Turning Window Shoppers into Lifetime Customers
Affiliate Network or SaaS of the Year
Winner:
Awin: Faster, Smarter, Simpler Awin’s Recipe for Success
Highly Commended:
CJ: The Win, Win, Win Ecosystem
Finalists
-
impact.com
-
Partnerize: Software + Services A Better Way to Partner
-
Rakuten Advertising Leads by Delivering the 3 Essentials for Affiliate Success
-
Webgains: Smarter Connections Made Easy Pushing the Boundaries with AI & ML Power Suite
INDUSTRY & VERTICAL AWARDS
Best Retail and eCommerce Campaign
Winner:
Performics @ Starcom: Styling a New Digital Wardrobe with Data
Highly Commended:
Reward & Deliveroo: Utilising the Football World Cup to Drive New Revenue
Finalists
-
Awin & Nike: A Summer of Women’s Football
-
dentsu X & Heineken: Bringing Together Four Teams with Online and Offline Data to Drive Value
-
GSG & Lovehoney: Driving Brand O-wareness
-
JBL & iO: Utilize the Potential of the Affiliate Channel
-
RevLifter, boohoo, & Awin
-
Reward & Harvey Nichols: Aligning Omnichannel Sales to Drive Revenue and Loyalty
Best B2B Campaign
Sponsored By
FinanceAds International is the leading performance-based marketing agency and affiliate network in the financial sector. Our team of experts specializes in promoting financial service companies online through effective and results-driven affiliate marketing campaigns. As the award-winning network for banks, insurance and Fintech companies, we have established ourselves as the go-to experts in this field.
Winner:
Itineris & Bristows: Turning Creativity into Business Value and Growth
Highly Commended:
NIQ: Achieving More With Less
Highly Commended:
Performics @ Starcom & abrdn: Boosting Global Brand Awareness with Search
Finalists
-
CHS & HSBC UK: HSBC Kinetic makes small business banking simpler and faster
-
Digitas & E.ON: Decarbonising Newham
-
Square’s multichannel leap into digital ABM with Modern
Best Finance Campaign
Winner:
Optimise Media & HSBC Group UK
Highly Commended:
Awin & RAC: The Road to Recovery
Highly Commended:
CAKE, OMD and Barclaycard: Streamlining the journey, and personalising the product…a first for finance in affiliates!
Highly Commended:
Finder & eToro: Taking the leap Empowering Consumers to Start their Investing Journey
Highly Commended:
OMD UK : Barclays Home Insurance
Finalists
-
CHS & HSBC UK: How HSBC Reconnected with Customers on Moments That Matter
-
Loud Mouth Media & The AA Ireland: ‘Insuring’ Digital Growth
-
MG & Intuit QuickBooks – Leveraging Paid Search Data To Win MTD Search And Inform Online And ATB Media strategies
-
Revolut, financeAds International & impact.com
Best Technology and Telecoms Campaign
Winner:
UNiDAYS, Samsung & Awin: Book2School Campaign
Highly Commended:
UpSellit & Samsung: Driving Incremental Growth During Flagship Launches
Highly Commended:
VOXI: Winning big on YouTube through innovation and testing
Finalists
-
Awin & Sky: Growing A Mature Affiliate Programme
-
CHS & Hyperoptic: Ready to Reach Hyperspeed?
-
Vodafone & Awin: Getting It Done Together The Vodafone way
Best Travel Leisure and Lifestyle Campaign
Winner:
Medialab Group & National Trust: Bringing A Much-Needed Dose of Autumnal Joy to Thousands of Families
Highly Commended:
SitePlug & Skyscanner: Leveraging Alternative Search Strategies
Finalists
-
Exclusive Experiences for the Blue Light Card Community with Merlin Entertainments
-
MG OMD Managing Capacity on LNER with 1PD
-
Qatar Airways & CJ: Ringfencing Every Affiliate Interaction to Deliver Increased ROI
-
Reward & LNER: Driving Customer Acquisition Through Flash PCLO Campaigns
-
StrategiQ & Jacada: Selling The True Experience With 2,736% ROAS
-
TUI & impact.com: Multi-Dimensional Growth
-
VEVE & TUI: Performance Marketing Innovation for Travel