Ciara has been at Facebook for nearly 5 years. She joined Facebook in their EMEA HQ in Dublin working with the biggest UK Telecommunication Companies to help them shape their performance marketing strategies on Facebook. Ciara then moved to the UK in 2017 and is now working with some of the top British Luxury Fashion Brands across their entire strategies on the Facebook family of apps. Prior to Facebook, Ciara work at AdRoll a performance marketing platform focusing on the retail and financial servicer vertical; and at LinkedIn where she partnered with businesses of all shapes and sizes across EMEA.