For a bold, culture-savvy approach that turned gaming into a life-saving lesson, this team captivated Gen Z, reached over 700,000 potential lifesavers, and helped save a child’s life. A powerful example of purpose-driven influence.
Best Use of Influencer Marketing
About the Award
Judges will be looking for creative, well-executed, and highly effective use of influencer marketing that has met or exceeded the client’s stated objectives.
Entries should provide evidence of strategic technology adoption and meticulous planning, with a strong focus on measurement, creativity, and most importantly, flawless execution.
Start Your Entry
View the entry kit containing essential guidance, entry criteria and judges tips.
Sponsorship Available
2025 Gold Winner
