2024 Winners Archive

Winner:
Awin & M&S: They shoot, they score! An M&S Dream Team

Highly Commended:
Driving results with a gutsy content campaign!

Finalists

• Bringing it home: How Hertz Switzerland used a global content strategy to target local search and drive revenue by 522%

  By: Stickyeyes

• Sheer Brilliance in Beauty: A Dazzling Content Collaboration with Space NK and SheerLuxe

  By: Space NK

• Universal Orlando Resort and Saturday Night Takeaway Partnership

  By: Universal Destinations and Experiences

Winner:
Brainlabs’ tech combatted paid search inflation for Estée Lauder Companies UK&I

Highly Commended:
Making it personal: Gousto drives innovation and cuts tech time with personalised home pages

Finalists

• A CAPI New Year for Volkswagen

  By: PHD UK

• Awin & Vodafone: Utilising the power of affiliate exclusive pricing and rewards in the UK Telco Market

  By: Awin & Vodafone

• Brainlabs harnessed first-party data to maximise growth for Simply Business

  By: Brainlabs

• Digital Voices x Frubes #TryMeFrozen

  By: Digital Voices

Winner:
FTF ON THE ROAD – Breaking Down the Barriers of Digital

Highly Commended:
Fibrefast performance: A full funnel, full fibre approach

Finalists

• Elevating ROAS and Customer Loyalty for Aptamil

  By: Wavemaker UK

• Future’s Bright Beam – Synthagen fulfilling your healthier life dream

  By: Invette

• Gen3 Marketing & Lovehoney – ‘That Full Funnel Buzz’

  By: Gen3 Marketing

• Growing non-alcoholic aperitif Mother Root by 350% in

  By: Ballpoint

• Performics @ Starcom & QVC: Navigating a Turbulent Market Through a Full Funnel Approach to Affiliates

  By: Performics @ Starcom

• Weekday & Rakuten Advertising’s Full-Funnel Campaign Drives a 60% Surge in Student Orders

  By: Rakuten Advertising

Winner:
Transforming the voucher experience: Currys’ success with gocertify’s OfferHub

Highly Commended:
Samsung & UpSellit: Increasing average order value through dynamic personalisation

Highly Commended:
Smart Post-Transaction Rewards

Finalists

• affiliate.ai – Bringing AI to affiliate marketing

  By: affiliate.ai

• Audience Engine: Welcome to the Full-Funnel Potential of Partnerships

  By: Rakuten Advertising

• Brand Vibrancy Score: A New Frontier For Effective Performance Marketing

  By: McCann Experience

Winner:
affiliate.ai – Generative Reporting to Supercharge Affiliate Marketing

Highly Commended:
Using Proprietary Tech To Drive Incremental Growth and Expansion

Finalists

• Growing organic traffic efficiently with AI-powered copy

  By: Brave Bison

Winner:
Ipsos and impact.com implement a first-of-its-kind dynamic payout system

Highly Commended:
Incubeta & Julian Charles – Drawing The Curtain On Fixed Commission Rates.

Finalists

• Superdrug & Rakuten Advertising: 50% Sales Growth by Driving Online Shoppers In-Store

  By: Rakuten Advertising

Winner:
Essencemediacom combined the benefits of programmatic ad buying and human expertise to help Blinds 2go increase their new customer mix and deliver strong marketing efficiencies.

Highly Commended:
Channel 4 rebrand

Finalists

• Essencemediacom’ s adaptive approach to programmatic ad buying transferred Warner Leisure’s programmatic activity, delivering a 54% lower CPA year on year.

  By: Essencemediacom North

• Going Beyond the Human Touch for VWG

  By: PHD UK

Winner:
David Lloyd & DAC’s Targeted SEO Approach

Highly Commended:
Full-Fibre with a Full-Pipeline

Finalists

• 3 weeks, £350k revenue and a 10:1 ROI – Golley Slater & Precision Proco

  By: Golley Slater

• British Heart Foundation, PhD UK, and CJ Lay the Foundation to Save Thousands of Lives from Heart and Circulatory Disease

  By: CJ

• Providing a springboard for Amazon Launchpad

  By: Allison

• Supercharging growth for The Open University

  By: OMD UK

Winner:
Hyper Localisation for a National Boiler Brand

Highly Commended:
44% Growth Unlocked: How iD Mobile Surpassed Paid Search Targets With Jaywing’s Proprietary Tech

Finalists

• AImpactful Paid Search

  By: PHD UK

• From Traffic Driver to Conversion Machine: How Hearts & Science Helped JLR Pivot Paid Search for Success

  By: Hearts & Science

• It takes a (Furniture) Village: Using automation & collaboration to drive sales growth

  By: Brave Bison

• Jack.tm & LeaseLoco – Doubling Gross Profit With The Power of Automation

  By: www.jack.tm

• Jack.tm & OnTheBeach – Peak Profits With The Power Of Search

  By: www.jack.tm

• MOSS’s PMax campaign increased Google Ads revenue by 37% and ROAS by 44% in 3 months

  By: Stellar Search

• Search Protect

  By: OMD UK

• Tesco Bank & 8 Million Stories – Embracing Modern Search within the Home Insurance Market

  By: Tesco Bank

Winner:
In Digital & Puresport – Data stories to triple your ROI

Highly Commended:
LOVEtheatre & Incubeta; When the Robots are No Longer Right

Finalists

• ASICS x AMPC: A New Era for Placement Transparency & Incrementality. Powered by Partnerize.

  By: Partnerize

• Braidr & Clermont Hotel Group: Discovering London’s Hidden Food Gems

  By: Braidr

• Cornetto Soft Server

  By: Mindshare

• Hyper Localisation for a National Boiler Brand

  By: OMD UK

• Jack.tm & OnTheBeach – Peak Profits With The Power Of Search

  By: www.jack.tm

• Passion Digital & Knight Frank – Unlocking the power of data

  By: Passion Digital

• Rewriting Paid Media History

  By: Overdrive Digital

• Transforming JML’s digital approach to achieve an 83% increase in sales

  By: MI Media

Winner:
It’s not itchy, we promise – Hello Earth Agency x BRANWYN

Highly Commended:
How we successfully improved consideration for tails.com with dog owners across Meta and YouTube.

Finalists

• Did we do ‘Kenough’ to paint Social Media pink?

  By: PHD UK

• Driving Relevance and Revenue With User-Generated Content For Wunderbrow

  By: Silvertip Digital

• Easy as 1, 3, 5: Gousto innovates on Meta with a super social campaign to supercharge sign-ups

  By: Gousto

• Magnet Kitchens x Spin: Driving kitchen renovations with paid social innovation.

  By: Spin

• Married at First Sight UK

  By: OMD UK

• Ode to Bakery

  By: OMD UK

Winner:
Silverbean & Waitrose: Results to FEEL GOOD about

Highly Commended:
Awin & Sky: Flying High

Highly Commended:
Retail, Rethought: Frasers x Partnerize, Thinking Without Limits

Finalists

• Atlanta Group & Optimise -Elevating Performance: From firm foundations to Peak Performance

  By: Optimise

• Awin & LOOKFANTASTIC UK: Affiliates Never Looked So Fantastic

  By: Awin & LOOKFANTASTIC UK

• Gen3 Marketing & Lovehoney – Education is the Key to Success

  By: Gen3 Marketing

• Seraphine Don’t Mind the Bump in Orders, Traffic & Revenue on Partnerize Power of One

  By: Partnerize

• Switching Gears: Uswitch & Optimise pivot to drive Growth in a Changing market

  By: Optimise

Winner:
Thoughtmix and Ego – Sustainable growth for fast fashion

Highly Commended:
Peachy results with Who Give’s A Crap & The Specialist Works

Finalists

• Gen3 Marketing & Oak Furniture Superstore – Rooting for Success in 2023

  By: Gen3 Marketing

• Unlocking Success: Absolute Collagen & EssenceMediacom’s Pathway to Growth

  By: Essencemediacom

Winner:
Harrods H beauty Carnival: From Online to Store, THG Society Get the Party Started using the Influencer Channel for Brand, Traffic, and Footfall, Powered by Partnerize

Highly Commended:
Luisaviaroma, Klarna Creator Program, and CJ Elevate the Luxury Merchant Brand and Drive Outstanding Sales Growth

Finalists

• Innovating with Influencers: Redefining our Social Media Approach

  By: The Financial TimesClient/Partner: Pepper

Winner:
Married at First Sight UK

Highly Commended:
Rejuvenating MZ SKIN’s Cross Channel Strategy

Finalists

• Digital Futures Unveiled: The Financial Times’ Trailblazing Campaign

  By: The Financial TimesClient/Partner: Pepper

• Future’s Bright Beam – Synthagen fulfilling your healthier life dream

  By: Invette

• Growing non-alcoholic aperitif Mother Root by 350% in

  By: Ballpoint

• My McDonald’s App

  By: OMD UK

Winner:
Human Led, Tech Powered – The Golden Ratio

Highly Commended:
A+ Your UNi Game

Finalists

• Delta Hotels by Marriott 2023 Marketing Campaign

  By: Marriott Hotels Limited

• The TUI Takeoff: VEVE Drives Incremental Returns.

  By: VEVE

• Zilch | Surprising Shoppers at Morrisons with the best Christmas gift ever

  By: Zilch

Winner:
Silverbean: Going For Gold

Highly Commended:
Accelerating Success: A Year of Growth and Impact in Partnership Marketing

Highly Commended:
Gen3 Marketing – Meeting the Challenge

Finalists

• Thoughtmix: A Year of Innovation, Collaboration, and Affiliate Mastery

  By: Thoughtmix

Winner:
Championing Financial Education for our Children’s Future

Highly Commended:
Digital Voices x Tails.com Community Fund

Finalists

• Bravo Savings Network – saving the oceans as well as consumers money!

  By: Bravo Savings Network

• GSG x Wilderness International: Our sustainability mission to protect the rainforest

  By: Global Savings Group

• Performics @ Starcom & ASICS & Good-Loop – Uniting for Good, Amplifying Results

  By: Performics @ Starcom

• TescoBank&Optimise; The Power of Clubcard – every little helps in a cost-of-living crisis

  By: Optimise

Winner:
Uniqodo & BT Group: Seamless Plusnet to EE Migration Lands Unprecedented Retention Success

Highly Commended:
Performics@Starcom & The Travel Corporation – The Power of One

Finalists

• 3 Companies Solve It Together: B&Q, Dentsu UK&I and impact.com propel affiliate revenue

  By: impact.com

• Driving SEO Performance for Audi

  By: PHD UK

• Proving the Value of Paid Media with Advanced Incrementality Testing

  By: Artefact

• TopCashback Tackling Tracking

  By: TopCashback

Winner:
Unleashing Performance Marketing: DAC’s Team UK is Committed to Excellence, Results & Fun

Highly Commended:
Excellence in Team Dynamics, Empowerment, and Performance Achievement Award

Highly Commended:
Why acceleration made Performics @ Spark Foundry the industry front runner.

Finalists

• Client-First Innovation Across Borders

  By: Bravo Savings Network

• GSG Best Performance Marketing team

  By: Global Savings Group

• Partnerize’s Power of One: SaaS and Services – A Better Way to Partner.

  By: Partnerize

• TopCashback: A ‘Fair Play’ Approach to Partnerships

  By: TopCashback

• Why Performics @ Starcom is PMAs Best Team in Performance Marketing 2024

  By: Performics @ Starcom

Winner:
Performance in Motion: Setting New Standards In Digital Performance Marketing Excellence

Finalists

• People, Purpose, Profit – Hello Earth Agency

  By: Hello Earth Agency

• Vervaunt

  By: Vervaunt

Winner:
Awin: Choice, Control, and Customisation

Finalists

• Adtraction: A High-Service Alternative

  By: Adtraction

• CJ: Trusted Technology, Data, and Solutions

  By: CJ

• impact.com

  By: impact.com

• Partnerize

  By: Partnerize

• Rakuten Advertising Platform Delivers on Extraordinary Affiliate Intelligence

  By: Rakuten Advertising

Winner:
Rewarding Relationships: TopCashback’s Strategic Success

Highly Commended:
GSG – Publisher of the Year 2024

Finalists

• Blue Light Card: Platinum Performance Powered By Product, People & Partnerships

  By: Blue Light Card

• Bravo Savings Network

  By: Bravo Savings Network

• WeShop: Our Community Are Our Shareholders.

  By: WeShop

Winner:
Finley Mcinerney

Finalists

• Adam Scott

  By: GroupM

• Alex Savage

  By: Awin

• Maddie Crossling

  By: KINESSO UK&I

• Sophie Adam

  By: Partnerize

• Victoria Gallego

  By: TopCashback

Winner:
Sky & Moneysupermarket Group: Skyrocketing Success

Highly Commended:
Make it Magical with Marriott Bonvoy and Disney’s Wish

Finalists

• B&Q partners with Dentsu UK&I and impact.com to supercharge affiliate channel

  By: impact.com

• Blue Light Card & Ninja, Exceptional Growth Through People, Promotion & Partnership

  By: Blue Light Card

• Cardlytics & Waitrose: Maximising Incremental Sales through Partnership

  By: Cardlytics

• Performics @ Starcom & Choose Love: United for Change

  By: Performics @ Starcom

• Zilch & Morrisons: revolutionising affiliate marketing through seamless collaboration

  By: ZILCH

• ‘What Fuels You’ KIND Snacks partnership with the FA and England Lionesses

  By: KIND Snacks

Winner:
The Launch of Uniqodo’s Experience Builder: Redefining Retail Promotions

Highly Commended:
UpSellit and Roman – How UpSellit’s Coupon Experience Platform combats cart abandonment

Finalists

• Cutting edge social sharing technology that unlocks unprecedented value for brands

  By: Soreto

• impact.com / creator

  By: impact.com

• Jack.tm & Cernucci – Bringing The Bling To Black Friday

  By: www.jack.tm

Winner:
BENlabs’ AI-Driven Insights Empower Brands and Creators To Reach New Audiences

Highly Commended:
Lunio: The Marketing Efficiency Platform

Finalists

• A Proactive Solution to Combatting Ad Fraud and Taking Back Control of Advertising Budgets

  By: TrafficGuard

• Brainlabs’ tech combatted paid search inflation for Estée Lauder Companies UK&I

  By: Brainlabs

• Innovative data-rich lead generation platform supercharging clients’ performance marketing

  By: ScoreApp

• KAS: The de facto cookiless platform – people-based, not digital-identifier based.

  By: KINESSO UK&I

• Squared.io – Google Ads. Automated.

  By: Squared.io

• Your brand. Your offers. Your data: gocertify is rewriting the discount search experience

  By: gocertify

Winner:
Jack.tm & Secret Sales – Making Gross Profit Skyrocket

Highly Commended:
Driving traffic, revenue, and ROAS: The success story of Nobody’s Child

Finalists

• Awin & Nike: Go BIGGER, Go LIVE

  By: Awin & Nike

• Burberry, Reward & Rakuten Advertising triple UK in-store sales by targeting travellers

  By: Rakuten Advertising

• FTF ON THE ROAD – Breaking Down the Barriers of Digital

  By: Customer First Digital

• Jack.tm & OnTheBeach – Peak Profits With The Power Of Search

  By: www.jack.tm

• Outrunning the competition at the London Marathon 2023

  By: Brave Bison

Winner:
Bigging-up the start-ups with HSBC Kinetic

Highly Commended:
Autodesk, Upsellit, and CJ Skyrocket Conversion Rates by Redirecting to the Best Offers in Market

Finalists

• Executing a top-tier paid search strategy for a B2B campaign

  By: REBEL

• If anyone can, Precision Proco can! A B2B campaign from Golley Slater.

  By: Golley Slater

• Unwrapping Success: The Impact of Pion’s Festive Hub on Boosting Engagement and Conversions

  By: Pion

Winner:
Defying the downturn: Achieving growth in tough market conditions.

Highly Commended:
Tesco Bank, Optimise

Finalists

• Elevating Barclays mortgages through tactical channel integration

  By: OMD UK

• Pioneering Partnerships & Promotional Firsts – Reinventing Current Account Switcher Offers

  By: Optimise

• Reinvesting in Onboarded Potential: Growth HQ x InvestEngine ISA Campaign 2023

  By: Growth HQClient/Partner: Impact.com

• TSB x Partnerize: Creating Better Lending Experiences for Thousands of Borrowers

  By: Partnerize

Winner:
Uniqodo & BT Group: Seamless Plusnet to EE Migration Lands Unprecedented Retention Success

Highly Commended:
Awin, Plusnet & Tyviso: Beyond Acquisition – Using Brand Partnerships to improve retention

Finalists

• Cardlytics & SKY: Mobile Partnership

  By: Cardlytics

Winner:
Jack.tm & OnTheBeach – Peak Profits With The Power Of Search

Highly Commended:
Hogwarts Legacy

Finalists

• “Do it Better”: SitePlug and Skyscanner’s Collaborative Journey to Partnership Success

  By: SitePlug

• Driving market share through precision audience targeting

  By: Reward

• From Savings to Shamrocks: A TopCashback & Tourism Ireland Adventure

  By: TopCashback

• More Than a Gym: David Lloyd’s Premium SEO Strategy

  By: DAC

• Skywards Journey – Liftoff in CAVU’s 2023’s Travel Campaign

  By: Global Savings Group

• Utilising AI to empower growth for Warner Hotels

  By: EssenceMediacom North