Despite fierce competition and limited budget, PHD Manchester’s innovative use of UGC and platform-specific tools drove a 6-point increase in awareness and a 66% rise in purchase intent.
Best Brand Awareness Campaign
About the Award
For campaigns that successfully built brand visibility and engagement while delivering measurable performance outcomes.
Judges will look for creative use of channels, strong partner collaboration, and evidence of impact on brand metrics and conversions.
Start Your Entry
View the entry kit containing essential guidance, entry criteria and judges tips.
Sponsorship Available
2025 Gold Winner

Takis – Face the Intensity
By: PHD ManchesterClient/Partner: TakisRead about this winning entry →2025 Silver Winner
The Hundred – Year 4 Not Out
By: Threepipe ReplyClient/Partner: England & Wales Cricket Board2025 Bronze Winner
Easyfundraising, Waitrose & Silverbean: Together for Good
By: easyfundraisingClient/Partner: Waitrose & Silverbean2025 Finalists
Building Brand Awareness for a Comfortable Future with Origin Mattress
By: ThoughtmixClient/Partner: Origin MattressEasyfundraising, Waitrose & Silverbean: Together for Good
By: easyfundraisingClient/Partner: Waitrose & SilverbeanPrecision-Driven Brand Awareness: Continental’s Innovative Campaign for Discerning Driver
By: EssenceMediacom NorthClient/Partner: Continental TyresPropellernet x Panasonic – Paris Olympics 2024 Brand Awarenes
By: PropellernetClient/Partner: PanasonicTakis – Face the Intensity
By: PHD ManchesterClient/Partner: TakisThe Hundred – Year 4 Not Out
By: Threepipe ReplyClient/Partner: England & Wales Cricket Board