This award-winning campaign stands out for its exceptional ability to balance the power of automation with human expertise. By returning to the core principles of Google Ads, they outperformed AI-driven models, proving that with precision, control, and dedication, profitable growth is within reach.
Best Paid Search Campaign
About the Award
Winning entries should showcase a high level of proficiency in using the paid search channel, including the strategic use of data, platforms, and innovative tools, whether managed in-house or on behalf of a client.
Judges will look for campaigns that align seamlessly with brand values and objectives, demonstrating a well-planned and executed approach.
2025 Gold Winner
Jack.tm & Heidi.com – Making Profitable Growth Look Ski-easy
By: Jack.tmClient/Partner: Heidi.com2025 Silver Winner
Online to Offline Success: Transforming Online Traffic into Store Visits for Ralph Lauren
By: AssemblyClient/Partner: Ralph Lauren2025 Bronze Winner
Outpacing the Competition: Vodafone’s iPhone Launch Triumph
By: VodafoneClient/Partner: Alisha Gohil, Nicky Halabi2025 Finalists
Cofunded Shopping
By: RS GroupJack.tm & Heidi.com – Making Profitable Growth Look Ski-easy
By: Jack.tmClient/Partner: Heidi.comMercedes: Vehicle Feed Ads
By: OMD UKClient/Partner: Mercedes-BenzOnline to Offline Success: Transforming Online Traffic into Store Visits for Ralph Lauren
By: AssemblyClient/Partner: Ralph LaurenOutpacing the Competition: Vodafone’s iPhone Launch Triumph
By: VodafoneClient/Partner: Alisha Gohil, Nicky HalabiSearching for a cleaner future: How Plug-Me-In reduced CPL by 51%
By: Platform 195Client/Partner: Plug Me In