Best Use of Data and Insights

About the Award

Judges will be seeking entries that demonstrate smart and strategic use or analysis of first-, second-, or third-party data.

Entrants should clearly illustrate how their data-driven approach has directly contributed to the success of their campaign or initiative.

2025 Gold Winner

The North Face and CJ Unlock £27 Million from a Comprehensive Approach to Data-Driven Analysis and Planning

The North Face and CJ Unlock £27 Million from a Comprehensive Approach to Data-Driven Analysis and Planning

By: CJClient/Partner: The North Face

Through a comprehensive data-driven approach, CJ and The North Face achieved exceptional results, driving a 42% increase in revenue, expanding into emerging markets, and enhancing product sales by 69%. This innovative strategy underscored the power of actionable insights in affiliate marketing.

2025 Silver Winner

Revolutionising Marketing with First-Party Data: Saga Cruise’s Story

By: AUDIENCES, iProspectClient/Partner: Saga Cruise

2025 Bronze Winner

Scaling Success: How Publicis Warehouse Boosted Samsung’s Amazon Sales Efficiency

By: Performics and Publicis WarehouseClient/Partner: Samsung

2025 Finalists

  • Data that delivers: winning customers with smarter targeting & bigger rewards

    By: CardlyticsClient/Partner: Samsung
  • Driving Value: Peugeot’s Value-Based Bidding Masterclass

    By: Performics @ StarcomClient/Partner: Peugeot
  • From Insights to Impact: Unleashing the power of data to unlock incremental sales for Special K

    By: CaratClient/Partner: Kellanova | Special K
  • LS Eleven x Nestle – Making mischief with data driven insights

    By: LS Eleven Media ServicesClient/Partner: Nestle
  • Revolutionising Marketing with First-Party Data: Saga Cruise’s Story

    By: AUDIENCES, iProspectClient/Partner: Saga Cruise
  • Scaling Success: How Publicis Warehouse Boosted Samsung’s Amazon Sales Efficiency

    By: Performics and Publicis WarehouseClient/Partner: Samsung
  • SMARTY’s Data-Driven Social Strategy: Leveraging Customer Tenure & Location Insights for Optimised Ad Performance

    By: Zenith MediaClient/Partner: SMARTY Mobile
  • The North Face and CJ Unlock £27 Million from a Comprehensive Approach to Data-Driven Analysis and Planning

    By: CJClient/Partner: The North Face
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