Through a comprehensive data-driven approach, CJ and The North Face achieved exceptional results, driving a 42% increase in revenue, expanding into emerging markets, and enhancing product sales by 69%. This innovative strategy underscored the power of actionable insights in affiliate marketing.
Best Use of Data and Insights
About the Award
Judges will be seeking entries that demonstrate smart and strategic use or analysis of first-, second-, or third-party data.
Entrants should clearly illustrate how their data-driven approach has directly contributed to the success of their campaign or initiative.
2025 Gold Winner

The North Face and CJ Unlock £27 Million from a Comprehensive Approach to Data-Driven Analysis and Planning
By: CJClient/Partner: The North Face2025 Silver Winner
Revolutionising Marketing with First-Party Data: Saga Cruise’s Story
By: AUDIENCES, iProspectClient/Partner: Saga Cruise2025 Bronze Winner
Scaling Success: How Publicis Warehouse Boosted Samsung’s Amazon Sales Efficiency
By: Performics and Publicis WarehouseClient/Partner: Samsung2025 Finalists
Data that delivers: winning customers with smarter targeting & bigger rewards
By: CardlyticsClient/Partner: SamsungDriving Value: Peugeot’s Value-Based Bidding Masterclass
By: Performics @ StarcomClient/Partner: PeugeotFrom Insights to Impact: Unleashing the power of data to unlock incremental sales for Special K
By: CaratClient/Partner: Kellanova | Special KLS Eleven x Nestle – Making mischief with data driven insights
By: LS Eleven Media ServicesClient/Partner: NestleRevolutionising Marketing with First-Party Data: Saga Cruise’s Story
By: AUDIENCES, iProspectClient/Partner: Saga CruiseScaling Success: How Publicis Warehouse Boosted Samsung’s Amazon Sales Efficiency
By: Performics and Publicis WarehouseClient/Partner: SamsungSMARTY’s Data-Driven Social Strategy: Leveraging Customer Tenure & Location Insights for Optimised Ad Performance
By: Zenith MediaClient/Partner: SMARTY MobileThe North Face and CJ Unlock £27 Million from a Comprehensive Approach to Data-Driven Analysis and Planning
By: CJClient/Partner: The North Face