The winner of the PMA for Most Effective Agency will have a thriving performance marketing arm, as well boasting success as an operation and manager of results-based marketing efforts.
Advocacy of performance marketing and development of activity within channels will be key, as will the ability to meet client objectives. As this category can be complex, a dedicated entry form must be completed to align all entry criteria.
New to this year, the shortlisted companies will go through a second step of public voting. We want to know that your agency has the kind of recognition it deserves, while this also gives the award more credbility and the chance for your clients to shout about why you should win.
“We see The Performance Marketing Awards as the most important evening in the awards calendar and as a result continue to support the event. Aside from the high level of care and attention the team give us they also ensure that the night is perfectly executed and an enjoyable environment within which to host our clients.”Sam Behar, Client Services Director, Crave & Lamb
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