The Best Brand Engagement Campaign is designed to reward activities that help engage an audience via a performance-based approach.
The winning campaign will have succeeded in generating conversation or actions from the desired audience segment and having this benefit the company’s underlying goal.
“The PMAs are an integral part of the performance marketing industry and provide a stage for companies excelling in affiliate and performance sectors to receive reward for their hard work and innovation. As the headline sponsor, Impact was proud to support the PMAs as it is 100% dedicated to celebrating the success of a sector which continues to exceed expectations in terms of both revenue and results for marketers.”— Julia Smith, Director of Communications EMEA, Impact
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