Channels working in tandem is the focus of our award for Best Integrated Performance Campaign.
Whether it’s affiliate marketing working with paid search, paid social working with display advertising, or another combination of results-based marketing, a PMA is awarded to a company or team that has combined two or more activities for great results.
Entries should detail the efforts that have been undertaken in helping things get off the ground, including any evidence of changes that needed to occur to attain the desired outcome.
“The PMAs are an integral part of the performance marketing industry and provide a stage for companies excelling in affiliate and performance sectors to receive reward for their hard work and innovation. As the headline sponsor, Impact was proud to support the PMAs as it is 100% dedicated to celebrating the success of a sector which continues to exceed expectations in terms of both revenue and results for marketers.”— Julia Smith, Director of Communications EMEA, Impact
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