An award for those that have challenged the status quo within the industry. This could be a technology, strategy or process. As performance marketing evolves so does consumer behaviour and client expectations. Judges will reward a disruptor that’s fundamentally disrupted the way we work.
Should demonstrate: A well-thought-out, holistic story that encapsulates how your technology, thought process or strategy has disrupted or has the potential to disrupt the performance marketing industry.
“The PMAs are an integral part of the performance marketing industry and provide a stage for companies excelling in affiliate and performance sectors to receive reward for their hard work and innovation. As the headline sponsor, Impact was proud to support the PMAs as it is 100% dedicated to celebrating the success of a sector which continues to exceed expectations in terms of both revenue and results for marketers.”— Julia Smith, Director of Communications EMEA, Impact
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