Caroline has over 15 years of digital marketing experience, 12 years of which have been in performance marketing. As Head of Performance Marketing, she manages the Digital Direct Response channel (PPC, Programmatic, Social) SEO, Affiliate Channel and Livechat. Caroline has delivered consistent year on year growth and has previously driven the team to win Best Managed Affiliate programme for BT at these awards.
“The PMAs are an integral part of the performance marketing industry and provide a stage for companies excelling in affiliate and performance sectors to receive reward for their hard work and innovation. As the headline sponsor, Impact was proud to support the PMAs as it is 100% dedicated to celebrating the success of a sector which continues to exceed expectations in terms of both revenue and results for marketers.”— Julia Smith, Director of Communications EMEA, Impact
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