Christopher is a 10-year performance digital veteran still learning his craft, with battle scars gained as badges of honour. Acquired from winning, losing and most importantly, learning. A true believer in creating incremental gains from testing that compound into scalable business drivers.
Christopher is currently leading total attribution for across Thomas Cook Groups 16 markets. He has also held roles with RB, Vodafone, O2, and Epson.
“The PMAs are an integral part of the performance marketing industry and provide a stage for companies excelling in affiliate and performance sectors to receive reward for their hard work and innovation. As the headline sponsor, Impact was proud to support the PMAs as it is 100% dedicated to celebrating the success of a sector which continues to exceed expectations in terms of both revenue and results for marketers.”— Julia Smith, Director of Communications EMEA, Impact
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