Shortlist

We are delighted to unveil the 2020 Performance Marketing Awards Shortlist; recognising the very best in performance marketing and celebrating innovation, creativity and success within the industry.

Click on the tabs below to reveal the shortlist of potential winners for each category.

 

CHANNEL & CAMPAIGN AWARDS


Best Programme Launch or Migration NEW

The Finalists Are:

  • Awin and Admiral
  • CJ Affiliate for Hotels.com
  • Impact and Neo for TUI Group
  • Optimise Media for GoCompare
  • Optimise Media for Uswitch
  • Partnerize for MandM Direct
  • Rakuten Advertising for Monsoon and Accessorize
  • ThoughtMix for Forest Holidays
  • Webgains for Online4Baby

Best Price Comparison Website (PCW) Strategy NEW

The Finalists Are:

  • Awin and BT Group
  • Finder.com for Starling Bank
  • Optimise Media for HSBC UK

Best Lead Generation Campaign

The Finalists Are:

  • Inflecto Media and Mindshare for BPme UK
  • Inflecto Media for Football Index
  • iProspect for Safestyle
  • NMPi by Incubeta for Tipi
  • Perform[cb] for QuoteWizard
  • Pufferr for New Bond Street Pawnbrokers
  • The Groupon Reach Network and Awin for NOW TV
  • Wavemaker Global for Xerox

Best Paid Search Campaign

The Finalists Are:

  • Dentsu Aegis and iProspect for Northumbria University
  • Dentsu Aegis for Diageo
  • Essence for BT
  • Fountain for East Midlands Railway
  • Navigate Digital for Pizza Hut
  • PHD UK and Google for HSBC UK
  • Propellernet for Pour Moi
  • VOXI by Vodafone
  • Zenith Media for Reckitt Benckiser

Best Use of Data

The Finalists Are:

  • Captify and UM for Premier Inn
  • CJ Affiliate and Quidco for Argos
  • Medialab Group for Macmillan
  • Merkle for Scandinavian Airlines
  • Merkle for Sky
  • NMPi by Incubeta for M&S
  • OMD UK for Barclays UK
  • Optimise Media for GoCompare.com
  • RevLifter and Awin for Mobiles.co.uk

Best Paid Social Campaign

The Finalists Are:

  • CrossCountry Trains and McCann Manchester
  • iProspect for Diageo
  • Manning Gottlieb OMD for Clinique
  • MediaCom UK and Bartle Bogle Hegarty for Tesco
  • PHD UK and Facebook for HSBC UK
  • RocketMill for Huggies Pull-Ups
  • The Social Shepherd for Beebombs
  • Wavemaker for Formula One
  • Wavemaker Global for Breitling

Best Managed Affiliate Programme - Enterprise Level

The Finalists Are:

  • Awin and Currys PC World
  • Awin and Vodafone
  • CJ Affiliate for Debenhams
  • CJ Affiliate for shopDisney and The Walt Disney Travel Company
  • Havas Media for Mitchells and Butlers
  • Optimise Media UK for Confused.com
  • Rakuten Advertising for Cult Beauty
  • Silverbean for The Ambassador Theatre Group
  • Summit and Awin for Three

Best Managed Affiliate Programme - SME NEW

The Finalists Are:

  • Awin and Bloom & Wild
  • Impact and Optimus Performance Marketing for Richer Sounds
  • Impact for LetsGetChecked
  • Rakuten Advertising for Heist
  • ThoughtMix for Mattress Next Day
  • Webgains for Newmarket Holidays

Best Affiliate Marketing Innovation

The Finalists Are:

  • Awin
  • CJ Affiliate
  • Envolve Tech
  • Impact
  • Partnerize and Skyscanner for Emirates
  • Partnerize for adidas
  • Smarter Click for PrettyLittleThing and Smarter Codes
  • Soreto

Best Content Marketing Campaign

SPONSORSHIP AVAILABLE

The Finalists Are:

  • CJ Affiliate for shopDisney
  • Finder.com for Boohoo
  • Global Savings Group for Harvey Nichols
  • iProspect for The Body Shop
  • Octagon and Milkmoney for AIG Life UK
  • Planit and SevenC3 for IoD

Best Influencer Marketing Campaign

The Finalists Are:

  • Ball Street x Paddy Power
  • Cult Beauty X Lydia Elise Millen
  • Partnerize for Charlotte Tilbury
  • PHD UK and CUPRA for Gwilym Pugh
  • Rakuten Advertising for FitFlop
  • The Corner and Agenda 21 for Little Dish

Most Creative Performance Marketing Campaign

The Finalists Are:

  • HSBC UK and CHS
  • Merkle for Twitter
  • Navigate Digital for Pizza Hut
  • Partnerize for Leisure Pass Group
  • RocketMill for Huggies Pull-Ups

Best Integrated Performance Campaign

The Finalists Are:

  • Chelsea Football Club
  • HOME for Drayton Manor Park
  • HSBC UK and CHS
  • Merkle for Twitter
  • Navigate Digital for Pizza Hut
  • Pufferr for New Bond Street Pawnbrokers
  • RocketMill for Huggies Wipes
  • TMW Unlimited for HSBC
  • Wavemaker for Eurostar

Best Brand Engagement Campaign

SPONSORSHIP AVAILABLE

The Finalists Are:

  • Awin and Easyfundraising for Sky
  • Awin and The Groupon Reach Network for Boden
  • Ball Street x Paddy Power
  • The Groupon Reach Network and Awin for Dell
  • The Groupon Reach Network and Awin for NOW TV
  • Wavemaker for Formula One
  • Xaxis and MediaCom for Boots

Global Excellence

The Finalists Are:

  • Awin and Nike
  • CJ Affiliate for Skyscanner
  • Honey
  • NMPi by Incubeta for M&S International
  • Planit for hayu
  • Rakuten Advertising for Harvey Nichols
  • RevLifter
  • The Groupon Reach Network and Awin for Zalando Lounge

VERTICAL AWARDS


Best Fashion, Health and Beauty Campaign NEW

SPONSORSHIP AVAILABLE

The Finalists Are:

  • Acquire
  • Finder.com for Boohoo
  • Honey and PrettyLittleThing
  • Impact for LetsGetChecked
  • Partnerize, Dealmoon and iProspect for Holland & Barrett
  • Rakuten Advertising for White Stuff
  • The Groupon Reach Network and Awin for Dorothy Perkins

Best Retail and E-Commerce Campaign

The Finalists Are:

  • CJ Affiliate and The Groupon Reach Network for shopDisney
  • Impact for Lenovo
  • OMD UK for Clarks UK
  • Propellernet for Pour Moi
  • RevLifter for Harvey Nichols
  • Stellar Search for Bloom and Wild
  • The Groupon Reach Network and Awin for Dorothy Perkins

Best Finance Campaign

The Finalists Are:

  • CHS and PHD with Optimise Media for HSBC UK
  • HSBC UK and CHS
  • Impact for Revolut
  • iProspect for Vanquis Bank
  • Optimise Media for So-Sure
  • PHD UK and Facebook for HSBC UK
  • TMW Unlimited for HSBC
  • Zenith for NatWest

Best Technology and Telecoms Campaign

The Finalists Are:

  • Awin and BT Group
  • Essence for EE
  • Manning Gottlieb OMD for Virgin Media
  • RevLifter for HP
  • Sage and Optimus Performance Marketing
  • The Groupon Reach Network and Awin for NOW TV

Best Travel, Leisure and Lifestyle Campaign

The Finalists Are:

  • CJ Affiliate for Virgin Holidays
  • Global Savings Group for Lastminute.com
  • Impact and Starcom for P&O Ferries
  • Infinity for Blue Bay Travel
  • Medialab Group for National Trust
  • The Kite Factory and TBWA Manchester for David Lloyd Leisure
  • Uniqodo for TUI

INDUSTRY AWARDS


Community Hero NEW

The Finalists Are:

  • Impact
  • NMPi by Incubeta
  • The Groupon Reach Network

Best Customer Conversion Platform NEW

SPONSORSHIP AVAILABLE

The Finalists Are:

  • Envolve Tech
  • Global Savings Group and Pouch
  • Honey
  • RevLifter
  • Smarter Click
  • Uniqodo for Travelodge

Best Team in Performance Marketing

The Finalists Are:

  • Acceleration Partners
  • Awin UK Account Development
  • CJ Affiliate
  • Optimise Media UK
  • Partnerize Product Development
  • Propellernet
  • Rakuten Advertising
  • Webgains Integration Team

Most Effective Agency

The Finalists Are:

  • Acceleration Partners
  • Acquire
  • Medialab Group
  • Optimus Performance Marketing
  • Silverbean
  • ThoughtMix
  • TIPi Group

Best Performance Marketing Technology

The Finalists Are:

  • Databowl
  • Envolve Tech
  • Impact Partnership Cloud
  • Medialab Group
  • Partnerize Partnership Automation Platform
  • RevLifter
  • RTB House
  • Skimlinks
  • Soreto
  • Student Beans

Publisher's Choice of Network

The Finalists Are:

  • 2Checkout
  • Awin
  • CJ Affiliate
  • Rakuten Advertising Affiliate Network
  • Skimlinks

Industry's Choice of Publisher

The Finalists Are:

  • Global Savings Group
  • Latest Deals
  • Quidco
  • Smarter Click
  • TopCashback

Industry Rising Star

The Finalists Are:

  • Bobby Gray: Artefact
  • Stephen Short: Awin
  • Kaleesha Rajamantri: CJ Affiliate
  • Bryony Smith: Optimise Media
  • Pau Riera Lop: Webgains

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