Prior to her current role at Expedia Group, Sophie held roles at network, advertiser & publisher side including Affiliate & PCE Manager at John Lewis and Account Director at AWIN. Sophie has a keen interest in languages and a passion for travel (now somewhat of an occupational hazard) having obtained a degree in Modern Languages from Newcastle University. As part of this degree, Sophie was introduced to the Travel Industry and gained valuable work experience in offices in France, Spain & Finland. Now responsible for UK Partnerships for Brand Expedia, Sophie enjoys being able to combine these interests & experiences with her expertise in Partner Marketing.
“The PMAs are an integral part of the performance marketing industry and provide a stage for companies excelling in affiliate and performance sectors to receive reward for their hard work and innovation. As the headline sponsor, Impact was proud to support the PMAs as it is 100% dedicated to celebrating the success of a sector which continues to exceed expectations in terms of both revenue and results for marketers.”— Julia Smith, Director of Communications EMEA, Impact
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