New for 2020, judges are seeking a standout affiliate/partner programme launch or migration.
The winning entry will be able to demonstrate diligent research, planning and execution whilst also detailing successful partner adoption, optimisation and/or growth.
The success could be demonstrated in the form of revenue, profitability, efficiencies, expansion into new markets, better meeting the brand's objectives, synergy, partnership types, and more.
The category can be entered directly by advertisers in-housing, agencies, affiliate networks or SaaS partnership platforms.
“The Awards celebrate excellence and provide a wonderful opportunity for everyone to come together as an industry and connect over an evening of champagne and fine dining. We were proud to sponsor what we see as the most important evening within the digital marketing calendar.”— Derek Grant , Country Manager UK & IE, Tradedoubler
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