CHANNEL AND CAMPAIGN AWARDS
Best Performance Marketing Innovation
Acquire is a premium, global performance marketing agency, proud to work internationally with brands like I Saw It First, Benefit Cosmetics, Revolution Beauty & Whittard of Chelsea. We’re incredibly proactive, and ensure the service we offer our clients is industry leading and second to none.
Winner:
Swapi
Highly Commended:
Paragon’s OnePlatform CCM Transformation for HomeServe
Finalists
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Awin, BT & Broadband Genie: Full Fibre First
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Barclays Mortgages
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MediaVision and New Look building a unique SEO technology platform to deliver market leading growth at scale
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moonpull
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MVF’s Deimos Automated Bidding Algorithm
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PPC goes Green – BravoVoucher connects ethically-minded consumers with like-minded advertisers
Best Programmatic Campaign
Winner:
Vodafone: First with transactional skin ad unit for PAYG
Finalists
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MG OMD: Driving Growth for John Lewis through 1PD and Advanced Custom Bidding
Best Programme Launch or Migration
Winner:
Skyscanner & impact.com: How to migrate 12,000 partners
Highly Commended:
Paragon’s OnePlatform CCM Transformation for HomeServe
Finalists
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Awin & Feelunique: Awin Feels Unique!
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CJ & Routledge: The Convergence of Traditional Publishing and Affiliate Marketing
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Exceeding targets in record time: A1 Comms & Aklamio
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KIDLY and SYYCO, we have lift-off: Launching an impactful and diverse affiliate programme
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LW Theatres: The Show Must Go On
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Optimus Performance Marketing & Republic of Cats: Growing the affiliate channel in the UK
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Toolstation & Rakuten Advertising: Building Triple-digit Growth Within 6 Months
Best Social Commerce Campaign
Winner:
MediaCom and ellesse – #BEBOLD
Highly Commended:
Manchester United FC
Finalists
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Digital Voices and Republic of Cats – YouTube and the power of sponsored content
Best Lead Generation Campaign
Affiliate Future provides exceptional marketing solutions for a range of online retailers and service providers. We have experience working with clients from SMEs to blue-chip brands. Affiliate Future manages national and international affiliate marketing programmes.
Our passion for performance marketing combined with our first-class service enables us to provide merchants and affiliates with high-performance results.
Winner:
Inflecto Media and Hallam for Boots Hearingcare
Highly Commended:
CJ, AGM, Acorn TV: Streaming Ahead in Lead Generation
Finalists
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Accord Marketing & Ambassador Cruise Line
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Hubgen
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Neo Media World & Ford: Driving Quality Leads and Delivering Additional Value
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The innovation that pushed performance by Modern
Best Paid Search Campaign
Winner:
Travis Perkins & Increasingly: Driving revenue growth amidst supply & demand crisis!
Finalists
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A Record Breaking Partnership for Joules & Summit
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Aira & Sodexo Engage – Maximising High Converting Leads in a Competitive Market
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Barclaycard NCA Brand Reliance
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How RocketMill turbocharged profitable growth for Freedom Finance
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Incubeta Driving Fashionable Growth for Nobody’s Child
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Mediaworks & Dune London
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OmniGov @ MG OMD for Cabinet Office: Winter Vaccines Conversational Search
Best Use of Data and Insights
Branch provides the leading cross-platform linking and attribution platform, offering solutions that unify user experience and Branch provides the industry’s leading mobile linking and measurement platforms, unifying user experience and attribution across devices and channels. Branch has been selected by over 100,000 apps since 2014 including Adobe, BuzzFeed, Yelp, and many more, improving experiences for more than 3 billion monthly users across the globe.
Winner:
Reward & Sweaty Betty
Highly Commended:
Awin, PrettyLittleThing UK & SingleView: Incremental Growth Powered by Honey and SingleView
Highly Commended:
OMD UK & Barclays Mortgages
Finalists
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ElectricalDirect & Increasingly: Solving the compatibility conundrum via data-led ‘Frequently Bought Together’
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How MVF Leveraged Yahoo! Predictive Audiences for B2B Lead Generation Campaigns
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LTK x River Island
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Neo Media World & Mazda: Driving car sales by accelerating the halo effect
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Performics @ Starcom & Stellantis: Driving Human & Artificial Intelligence
Best Data-Led Campaign
Make Your Lead Generation Better with Databowl. Software to Manage, Track, Create and Optimise all aspects of your lead generation, Databowl has been used to generate over 475 million Leads across the globe.
Databowl is used by everyone from Start-ups and SMEs to some of the biggest Brands in the world and industry-leading performance marketers. They all share in common the desire to make their lead generation better and use Databowl to achieve this.
Lead generation is not just about quantity, but quality. Databowl believe in generating the very best leads possible and have a range of solutions to enable this. Good luck to all the lead generators in this category!
Winner:
How U.S. Polo Assn. leveraged smart on-site merchandising to drive sustainable revenue with Increasingly
Highly Commended:
Bind
Finalists
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Awin, Vodafone & WeGift: Taking the ouch out of Vouchers
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Communication Proves Critical to Creating a Flawless Foundation for Charlotte Tilbury’s Holiday Success
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Delivering DryNites through data for Huggies
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Fair Pensions For All
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LTK x Abercrombie & Fitch
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Peformics @ Starcom & Domino’s: Winning Local Pizza Customers with a Healthy Side of Search
Best Paid Social Campaign
Winner:
OMD UK & Channel 4 launch Married at First Sight UK
Finalists
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Allianz Women in Sport
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Christmas at Bute Park- Selling 40,000 tickets in under 48 hours – Mustard Media- From the Fields
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Fitness Marketing Agency: Powering Performance with Outstanding Social Campaigns
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Get It Right
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MediaCom @ The Pharm & Boots – Phoenix
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OmniGov @ MG OMD for DWP: Standing out on Snap to combat unemployment
Best Managed Affiliate Programme - Enterprise
Honey was founded in 2012 with the mission to streamline the online shopping experience. For consumers, the focus was to turn inefficiency into time while saving them money along the way. For partners, this meant creating a unique end-to-end shopping platform that consumers trust and visit that allows for affordable new user acquisition and high-level targeting.
While our first core product was our browser extension which gave users the confidence to transact and helped mitigate comparison shopping for retailers. Today, we have a multitude of products that help retailers reach the right users at the right time and consumers check out with ease and confidence. We have grown immensely over the last 6 and a half years to 20M+ monthly active users from 200+ countries, we partner with more than 10K brands and consumers are spending more than £1B per month with Honey. Honey is also a top 2 publisher in the 15 networks we support worldwide.
Honey is now part of the PayPal family of brands with the mission to deliver even more optimized solutions fuelled by the global scale and reach of PayPal’s ecommerce platform
Winner:
Awin & AO.com: More than AO-K – Setting new benchmarks for the Electronics sector
Highly Commended:
Neo Media World & Disney+
Highly Commended:
Kwik Fit, Optimus & impact.com: Driving a new strategy for growth
Finalists
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Artefact x Europcar: International Affiliate Expansion
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CJ & McAfee: Delivering ROI with Strategic Expertise and a Bond of Trust
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L’OCCITANE and Rakuten Advertising: Accelerating Growth Through Accelerate
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Optimise & Santander
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Silverbean, John Lewis & Partners, Impact
Best Managed Affiliate Programme - SME
BRAVO SAVINGS NETWORK is an Affiliate Marketing company specialised in the promotion of Discount Codes and Offers for online shopping. Based in Florence, Italy, our Team is made up of experienced account managers, mother tongue content writers, as well as IT and digital performance specialists from all over the world.
We currently operate in the UK, Germany, France, Italy, Spain, Poland, Belgium, Austria and in the Netherlands. In April 2021 we established a new office in Los Angeles to better service the US market. Since 2015 our company has grown exponentially and BravoVoucher.co.uk in particular, since its launch in late 2017, has rapidly established itself as one of the leading publishers in the UK market.
Winner:
Optimus-pm and tails.com: Scaling acquisition of new dog food subscribers
Highly Commended:
LetsGetChecked & impact.com: ROAS on the rise
Highly Commended:
SYYCO, impact.com & London Theatre Direct: A Comeback Story
Finalists
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Awin & Gtech: Small Enterprise, Big Ambition
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Jaywing and Furniture And Choice: Driving revenue and brand awareness
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Mediaworks & Traidcraft
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Optimus Performance Marketing and Saltrock: Riding the affiliate wave
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Rohan: Exploring Affiliate Marketing
Best Use of Content Commerce
Planit is an award winning performance marketing agency, specialising in new customer acquisition. A common theme for all Planit advertisers is having an equal focus on volume, CPA and life-time value. To meet these competing objectives, Planit provides a unique solution – a highly granular approach to analysis, reporting and optimisation. High levels of account management across the affiliate, biddable media and in app channels are included as standard.
Founded in 2011, Planit now delivers successful campaigns across multiple territories for brands including NBC Universal, Which?, The Times, Ladbrokes Coral, Towergate Insurance, Readly, Money Clothing and the British Film Institute.
Winner:
Awin & Sky: Driving excitement and awareness for the launch of Sky Glass
Finalists
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Disney+ & Neo Media World: Debuting Disney+ Day through Content. A Celebration of Awareness and Incremental Performance
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Noom, The Independent and Acceleration Partners: Captivating consumers to lead healthier lives
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Reprise Digital and Etihad Airways: Using Fluid Content to Drive Revenue
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Tonight on Love Island: GSG x ISAWITFIRST crack on with a sizzling partnership to drive brand awareness and increase sales.
Best Use of Influencer Marketing
Winner:
LTK x River Island
Finalists
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Awin & B&Q: Choosing Change
Best Integrated Performance Campaign
Giftcloud enables you to offer your customers value add incentives, in the form of digital gift cards, as an alternative to traditional methods such as discounting or offering cashback. We’ve been putting shoppers and businesses together since 2014. It’s a match made in heaven. As the first company to make gift cards digital, we know exactly what makes your customers tick. We work with some of the biggest and best retailers in the business helping them build reward campaigns that turn one-time buyers into loyal customers. So whether you are looking to incentivise new customers to your brand or keep them, Giftcloud can help.
Winner:
Vodafone: Getting under the skin of the audience to get to #1
Highly Commended:
CHS and HSBC UK: Encouraging students to Make Their Move
Highly Commended:
Verb Brands
Finalists
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Encouraging the nation to Switch on their Summer, with HSBC UK
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Global Savings Group and NordVPN – Best Integrated Campaign
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Neo Media World & Nespresso UK: Mixing the Perfect Performance Blend
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The Social Shepherd x Passenger
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Trust Anchor: Driving digital adoption amongst the ultimate resistors
Best Brand Engagement Campaign
Inflecto is a multi-award winning agency, paving the way for the new era of lead generation by providing high volume, quality leads to many of the globes leading brands.
With offices in London and New York, Inflecto’s new approach of quality with transparency at scale has led them to be one of the fastest growing lead generation businesses in the digital space.
Inflecto work across all key verticals, on a variety of pricing models including CPL (Cost Per Lead), CPC (Cost Per Click) and CPI (Cost Per Install)
Winner:
WaterAid: Juxtaposing the Mission to Mars with “The Girl Who Built A Rocket”
Highly Commended:
Awin & VOXI: Clash of the Campus’ results in VOXI win
Highly Commended:
Medialab & National Trust: How the Power of Trees drove Brand Health & Engagement
Highly Commended:
Wavemaker UK: Making BMW Hybrids Irresistible
Finalists
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Barclays celebrates Pride
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Creating a personalised onboarding experience for new HSBC UK current account customers
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OmniGov @ MG OMD for DWP: Standing out on Snap to combat unemployment
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Winning Back Customers by TalkTalk-ing
Global Excellence
TopCashback is proud to be the UK’s most generous cashback website. Having been established in 2005, we are now the market leaders in cashback and still growing rapidly. TopCashback has over 20 million members globally with sites in UK, US, China, India and most recently Germany. Our aim is to save our members as much money as possible and drive value for our advertisers.
Winner:
CJ & Dell: Globally Connected, Locally Engaged
Highly Commended:
FanFuel
Finalists
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Affiliate Channel Proves to be the Perfect Outlet for Otrium
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Performics @ Starcom & Trafalgar: Satisfying Your Hunger for Travel with Data
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PrettyLittleThing & Honey
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UpSellit and Procter & Gamble Leverage Machine Learning to Prove +19% Conversion Uplift
TEAMS, TEAMWORK & AGENCIES AWARDS
Best Team in Performance Marketing
LeadScale provides the greatest leverage to any business – the ability to use personal data to identify more opportunities earlier, driving revenue at scale. We combine technology and expertise into an integrated solution that enables businesses to own every moment of the data journey, from engagement to relationship. Built on strong principles of transparency and truth and with the best filters in the industry, the LeadScale Engine maximizes input quality and delivers refined, verified and consented personal data. We combine our infrastructure expertise with regulatory and organizational fluency to orchestrate data movement and automate the best next action at every step of any customer journey.
Winner:
Awin’s Key Account Management: Maintaining first-class service on a four-day week
Highly Commended:
Acceleration Partners Client Services Team: We are Connectors.
Finalists
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Best Team in Performance Marketing – RocketMill Media
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Global Savings Group – Best Team in Performance Marketing
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impact.com’s Customer Success Team: How to achieve a 0% staff turnover rate
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The Innovation Department: CJ’s Business Operations & Excellence Team
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The Rakuten Advertising Team
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TopCashback Partnerships Team
Best Performance Marketing Agency
Partnerize is the leader in partnership automation. The Partnerize platform is the only of its kind to deliver a fully integrated, comprehensive suite of discovery, recruitment, optimization, payment, brand safety and fraud prevention capabilities for marketers seeking a high transparency, scalable subsidy to alleviate pressure on their unit economics as a result of over dependence on primary sales and marketing channels. Supported by unrivaled service including the category’s only in-housing support program, with Partnerize, you’re in control of the entire partnership marketing lifecycle—all on a single platform. Partnerize has a global footprint, retaining offices in Australia, Japan, the Netherlands, New York, Philadelphia, San Francisco, Singapore, and the United Kingdom. For more information on how Partnerize helps turn your partnerships into a profit center, please visit https://partnerize.com/en.
Winner:
Acceleration Partners: Genuine Partnerships. Exceptional Outcomes.
Highly Commended:
Silverbean – Partnerships that matter
Highly Commended:
Medialab: Turning Transparency into Transformative Growth
Finalists
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Aira: Redefining our value proposition to become great
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Crafted: The Power of the Mix
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Neo Media World – The digital transformation agency with a performance attitude
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Optimus Performance Marketing: Providing best in breed affiliate management
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Reprise Digital: A Performance Agency with Flow
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RocketMill – Performance Agency of the Year
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ThoughtMix: 2021 in Review
Publisher of the Year
Winner:
TopCashback
Finalists
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Bravo Savings Network
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Genie Ventures Ltd.
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Global Savings Group
Industry Rising Star
Just Media is a Global AdTech & Media Business Group helping leading brands accelerate their growth through performance marketing, enabling +600 active clients to generate more than $300M in annual revenue.
With 14 years of experience under its wing and a high-impact team ready to discover new ways to keep the industry growing, Just Media provides networks, advertisers, and publishers a platform to expand their business worldwide across the 40 Geos it operates on.
At Just Media Group the whole team is driven by technology, passion, ownership, teamwork, and diversity.
Put simply, Just Media is the trusted Ad partner brands rely on to boost their growth.
Just Media Group
#ItsWhereYouGetMore
Winner:
Amelia Ensell – Wavemaker & Raman Gill – CJ
Finalists
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Amelia Ensell – Wavemaker
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Francesca Dakin – Awin
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Jacob Woodhouse – TopCashback
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Nicole Wellman – Rakuten Advertising
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Raman Gill – CJ
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Smita Pillai – impact.com
Partnership of the Year
Neo Media World is a digital transformation and performance marketing agency. Neo stands for what is new in media and marketing. We’re an autonomous agile company within Mindshare, backed by the resources and scale of GroupM. Working with a wide range of blue chip and disruptor brands, we’re focused on delivering business outcomes and accelerating digital transformation. We are our clients’ competitive advantage and help transform their business through performance marketing and technology.
Winner:
Rocket, The London Dungeon and Brook
Highly Commended:
intent.ly and Currys – Electric Partnerships
Finalists
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Awin, Myprotein & SimplyCook: Using Brand Partnerships to enhance customer loyalty and reach new customer audiences
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CJ & CreatorIQ: Two Industry Leaders, One Great Solution
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Global Savings Group and gocertify
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Optimise’s Uswitch & Lidl Partnership
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Protect Your Bubble and Endsleigh Insurance – Supported by Acceleration Partners and impact.com
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The Codes to Success – VoucherCodes, Dorothy Perkins & Awin
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Thinking beyond the realms of a traditional performance relationship – Incubeta and Ebay
TECHNOLOGY AWARDS
Best Performance Marketing Technology
Optimus Performance Marketing is a multi-award-winning affiliate marketing agency dedicated to driving growth and sales for e-commerce business. Operating across global territories, we have gained an industry-wide reputation for honesty and excellent results, which has been sustained for 12 years. From their offices in Plymouth, London and Germany they’ve grown Optimus Performance Marketing is a multi-award-winning affiliate marketing agency dedicated to driving growth and sales for e-commerce business. Operating across global territories, we have gained an industry-wide reputation for honesty and excellent results, which has been sustained for 12 years. From their offices in Plymouth, London and Germany they’ve grown and evolved into the successful affiliate and e-commerce focussed marketing agency they are today – trusted and respected by the amazing brands they work with (KwikFit, High Street TV, Snapfish, Gant, M&M Direct, Crocs, Chi Chi London, The Jewel Hut and Treatwell to name a few).
Winner:
RevLifter: Unlocking a Billion-Pound Growth Opportunity
Highly Commended:
gocertify helping brands become strategic with their discount offering
Finalists
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CJ’s Affiliate Customer Journey: Data in the Hands of Both Publishers & Advertisers
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impact.com – The Partnership Management Platform
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Intelligent Reach: driving performance through data
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Partnerize Turns Partnerships into Profit Centers Via Automation
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ProQuo AI
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Swapi
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Uniqodo’s Promotion Experience Platform
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Virtual Shopping Assistant from Envolve Tech
Affiliate Network or SaaS of the Year
Global Savings Group is a tech-driven rewards company empowering millions of people to make better purchase decisions.
Founded in 2012 and headquartered in Munich, Global Savings Group is Europe’s largest shopping rewards company with an existing international footprint in more than twenty markets. We provide people with access to exclusive savings, deals, product information & reviews and discovery from their favourite stores and brands.
Through its successful acquisitions of IGraal, Pouch, and Shoop, GSG consolidates the industry and manages to establish a comprehensive portfolio of leading consumer brands and solutions.
In addition, we have built outstanding partnerships with the largest news publishers worldwide, such as Daily Mail, Metro, CNN, El Pais, Le Monde, Focus among many others. We are committed to connecting brands and customers worldwide, building strong partnerships, and helping shoppers make smarter decisions.
Winner:
Beyond the 1%: How Awin scaled its publisher expertise in 2021
Finalists
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CJ Affiliate
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Rakuten Advertising
INDUSTRY & VERTICAL AWARDS
Best Fashion Health and Beauty Campaign
Admitad brings together thousands of brands and publishers around the globe. We have extensive experience in affiliate practices and are willing to help our partners develop or successfully monetize their projects. Our team of skilled developers and professional account managers constantly strive to find new ways to grow our programs.
Admitad has created a unified marketing platform for advertisers and publishers to form and expand mutually beneficial relationships. For us, cooperation is more than just business: Admitad strengthens long-lasting relations with affiliates!
https://www.admitad.com/en/?utm_source=info&utm_campaign=pma2022 Twitter
Winner:
intent.ly and Feelunique – Driving Editorial Lifetime Value
Highly Commended:
LetsGetChecked & impact.com: Keeping the nation healthy
Finalists
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Awin, Boots UK & MediaCom: Prepped, Primped and Primed for Peak
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LTK x Abercrombie & Fitch
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LTK x MATCHESFASHION
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OPI “Selling the whole nail care beauty regime”‘ by Increasingly
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Stitch Fix, BuzzFeed UK and Acceleration Partners: Authentic content campaign unlocks UK growth
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Tonight on Love Island: GSG x ISAWITFIRST crack on with a sizzling partnership to drive brand awareness and increase sales.
Best Retail and eCommerce Campaign
Incubeta is a team of over 560 creators, thinkers, makers and doers working across 17 offices globally to unlock business growth. Incubeta combines capabilities across the full spectrum of digital disciplines to deliver standout outcomes at every brand touchpoint, from awareness to fulfilment.
With performance marketing at its core and the unification of all specialisms, Incubeta remains at the forefront of innovation to help businesses unlock the power of digital and amplify growth.
https://www.incubeta.com/?utm_source=social_media&utm_medium=linkedin_description&utm_campaign=brand_description Twitter
Winner:
Awin, boohoo & RevLifter: Taking incremental steps to drive further engagement
Highly Commended:
The Social Shepherd x Passenger
Finalists
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Aira & French Florist – Taking a local brand national with Google Search & social media
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Awin & M&S: Influencing the Strategy
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Redbrain and Beerwulf Winning Euro 2020
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UpSellit and Floom : Combining Geo Targeting and Offers to Drive Incremental Growth 
Best Finance Campaign
Millions of people globally trust Finder to help them make better decisions. We understand that making everyday life decisions such as finding a credit card, buying a home or choosing the right insurance can be daunting! That’s why we’re here. Our goal is to help people navigate those complex decisions by making them less of a chore (and hopefully less of a bore, too!).
In the UK we now help a million people each month learn how to get a better deal across hundreds of categories from financial services to travel and shopping. Our content experts create in-depth guides, reviews and comparison tools to meet the needs of our wide range of users.
Winner:
Awin & MoneySuperMarket: Migration and Modernisation – Supercharging CPA for Best in Class Results
Finalists
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Encouraging the nation to Switch on their Summer, with HSBC UK
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How HSBC UK encouraged students to Make Their Move
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Mediaworks & Metro Bank
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Optimise & Santander
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Raisin & impact.com: Barrier-free partnerships
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RevLifter and Elephant: From Red to Green
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Trust Anchor: Driving digital adoption amongst the ultimate resistors
Best Technology and Telecoms Campaign
We help turn more of your clicks into customers with data driven, performance-based advertising. Every day our global network of publishers and media connects businesses with millions of new customers across Finance, Travel and Retail verticals. Whether your goal is increased sales, leads, app installs or web traffic, or bigger market share in the cashback channel, we give you the tools to unlock it through our Affiliate Network, Performance Analytics and Incentive Marketing solutions. Over 1,000 of the world’s most successful businesses choose Optimise to deliver the highest-value customers from their ad spend.
Winner:
Reward & Sky
Finalists
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Awin & Plusnet Mobile: 66% YoY Cyber Increase? That’ll Do
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Broadband Genie: Driving growth in a time of unprecedented low market demand
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UpSellit, Samsung and Awin : Using Technology to Provide Incremental Revenue During Black Friday 2021
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VEVE: Best Performance Marketing Innovation On Smartphones
Best Travel Leisure and Lifestyle Campaign
Uniqodo’s Promotion Experience Platform Unites Incentives That Motivate with Online Experiences That Inspire Action. Working with Uniqodo combines the performance of advanced promotions with great customer experience to supercharge conversion and engagement – whether through codes, rewards or cashback – across the entire customer lifecycle. We call this Promotion Experience – A curated promotional journey that targets and guides prospects through every stage of the customer lifecycle.
Winner:
Reprise Digital and Etihad Airways: Using Fluid Content to Drive Revenue
Highly Commended:
TUI & impact.com: A travel recovery story
Finalists
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Accord Marketing & Ambassador Cruise Line
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Awin & Holiday Extras: Going the extra mile
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CJ & Blue Light Card for Booking.com: Driving Return while Rewarding Our Heroes
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Optimus Performance Marketing & Victorinox AG: Partnering with an Icon
Best Industry Initiative
Acquired by Global Savings Groups in 2019, Pouch is the UK’s original money-saving browser extension. Pouch first came to public attention in 2017 when they received 5 offers on Dragons Den, building a huge amount of trust with UK consumers and merchants.
Pouch has gone from strength to strength since then and now has nearly 300,000 weekly active users who shop on their 3,000+ UK partner websites, including some of the largest and most recognised retailers.
The Pouch extension features a variety of useful tools that aim to prevent users from site hopping, stay on retailers’ pages and convert purchases in a variety of ways that ensure abandonment rates are reduced. Overall Pouch is a great tool and really plays a critical step in the customer journey, making the shopping experience easier and better for the consumers at every stage of the journey.
Winner:
Wavemaker UK: What’s your Social Intelligence?
Highly Commended:
The Rakuten Advertising International Collective (RAIC)
Highly Commended:
TopCashback’s Green Cashback – Making a Difference
Finalists
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BravoVoucher: Going Green, inside and out!