Best Use of Data

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About the Award

Judges will be looking for an intelligent use of first-, second- or third-party data to bring a competitive advantage. Entrants should highlight how the use of data has driven success, which could be defined as new customer acquisition, retention, increasing ROI, market voice, engagement or anything else fitting in-line with brand objectives.

2021 Winners:

Revenue boosting AI & data-driven product discovery for Denby Pottery by Increasingly

Revenue boosting AI & data-driven product discovery for Denby Pottery by Increasingly

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