Pursuit Marketing is an IT lead generation agency specialising in telemarketing, e-mail marketing and data cleansing. Headquartered in Glasgow, Pursuit was formed in January 2011 with just five staff members. It now employs over 50 marketeers and is set to more than double this within the next year.
The IT marketspace has greatly evolved in recent years, with the introduction of cloud technologies and advanced application/infrastructure service offerings. In order to ensure the required level of knowledge transfer, there is continuous and significant investment to train and develop the talented telemarketing team - including industry accreditations and NLP coaching.
The methodologies Pursuit undertakes to effectively train and interact with its staff, is unique within this marketspace. Pursuit boasts a highly motivated sales team with negligible attrition rate.
Now recognised as industry specialists, Pursuit Marketing is the agency of choice for leading vendors such as Sage, Veeam, Symantec and Vodafone.
“This is a real chance to get recognition, not only in front of your peers but obviously in front of your clients or potential clients, and ultimately just having this as a benchmark and a way to celebrate just the quality things that actually go on within the UK performance industry for me is just a huge check box.”John Myers, Commercial Director EMEA, – Marin Software
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