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7th May 2013 Grosvenor House Hotel Park Lane, London

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The Winners 2013

The winning category entries to the prestigious Performance Marketing Awards 2013, have been announced.

The event, which recognises the ‘brilliance’ of the Performance Marketing industry, celebrates innovation, creativity and professionalism across the sector.

From more than 300 applications, within 31 categories, a knowledgeable panel of top-notch expert judges managed to whittle down the high calibre candidates to establish the overall winners.

Read on to see the winners of the Performance Marketing Awards 2013.

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CATEGORIES

Advertiser Innovation »

WINNER

Performics for Premier Inn in partnership with TopCashback

HIGHLY COMMENDED

Shop Direct Group in collaboration with Quidco & Affiliate Window

SHORTLISTED

  • Forward3D and Pinalytics
  • Forward3D for Hilton

Best Account Manager at an Agency or Network »

WINNER

Hannah Turnes at Affiliate Window

HIGHLY COMMENDED

Ky Ismet at Tradedoubler

SHORTLISTED

  • Adela Halilovic at Commission Junction
  • Charlie Hawker at FusePump
  • George Gray at iProspect
  • Julie Wood at Webgains
  • Kelly Magrath at ValueClick Media
  • Morgan Anning at Starcom MediaVest
  • Rachael Spowart at LBi
  • Steven Plimmer at eSearchVision

Best Advertiser Support »

WINNER

Tradedoubler

HIGHLY COMMENDED

Affiliate Window

SHORTLISTED

  • affilinet
  • Commission Junction

Best Agency »

WINNER

7thingsmedia

HIGHLY COMMENDED

Arena Media

SHORTLISTED

  • LBi
  • MEC UK
  • Mindshare
  • Neo@Ogilvy
  • nonstopConsulting
  • Optimus-PM
  • R.O.EYE - Focused on results
  • Starcom MediaVest

Best Agency-led Performance Marketing Campaign »

WINNER

Mindshare for Post Office

HIGHLY COMMENDED

Perfect Storm Media & Seatwave

SHORTLISTED

  • 7thingsmedia for Boohoo.com
  • House of Kaizen for work on Total Gym Fitness, LLC
  • Locker Room Media for Alibaba: Good Ideas, Great Businesses
  • Omnicom Affiliates & Digital Partnerships for ING Direct
  • Silverbean and Astley Clarke

Best Brand Engagement Campaign »

WINNER

Vouchercodes.co.uk with Thorntons

HIGHLY COMMENDED

Arena Media and Squawka.com for Domino's Pizza

SHORTLISTED

  • Coull for Tesco Direct
  • Found for Interflora “Everyone ‘Likes’ Roses”
  • Locker Room Media for Alibaba: Good Ideas, Great Businesses
  • Performics for Premier Inn in partnership with TopCashback
  • Tradedoubler for F&F Clothing
  • Whittard of Chelsea & Affiliate Window

Best Consumer Targeting Campaign »

WINNER

7thingsmedia for Liberty London

HIGHLY COMMENDED

myThings for Shop Direct Group

SHORTLISTED

  • First Utility and Webgains
  • Forward3D for Republic
  • Next Jump for Holiday Extras
  • Red Letter Days & Affiliate Window
  • Struq & Debenhams – tearing up the rule book for personalised retargeting

Best in Finance: Advertiser »

WINNER

Mindshare for Post Office

HIGHLY COMMENDED

Neo@Ogilvy for American Express

SHORTLISTED

  • Arena Media for Legal & General
  • Direct Line Group
  • Omnicom Affiliates & Digital Partnerships for ING Direct
  • Policy Expert & OMG

Best in Finance: Publisher »

WINNER

Freemax Media

HIGHLY COMMENDED

TopCashback

SHORTLISTED

  • GF Group
  • money.co.uk
  • vouchercloud

Best in Retail: Advertiser »

WINNER

Commission Junction for Argos

HIGHLY COMMENDED

The Hut Group & Affiliate Window

SHORTLISTED

  • Boohoo.com and 7thingsmedia
  • LOVEFiLM
  • twentysix for La Redoute

Best in Retail: Publisher »

WINNER

VoucherCodes.co.uk

SHORTLISTED

  • Nectar eShops Relevancy Driving Campaign

Best in Technology & Telecoms: Advertiser »

WINNER

Affiliate Window for O2

HIGHLY COMMENDED

Tesco via Tradedoubler

SHORTLISTED

  • BT
  • Plusnet
  • Sky
  • Vodafone

Best in Technology & Telecoms: Publisher »

WINNER

uSwitch.com

SHORTLISTED

  • broadbandchoices.co.uk

Best in Travel & Leisure: Advertiser »

WINNER

thetrainline.com via Tradedoubler

HIGHLY COMMENDED

Lowcostholidays.com & Affiliate Window

SHORTLISTED

  • affilinet for Holiday Autos
  • Commission Junction for TUI
  • lastminute.com & Affiliate Window

Best in Travel & Leisure: Publisher »

WINNER

vouchercloud, British Airways & Neo@Ogilvy

SHORTLISTED

  • TopCashback

Best Lead Generation Campaign »

WINNER

Ten Thousand Hours for Wowcher

HIGHLY COMMENDED

Zizzi & Affiliate Window

SHORTLISTED

  • iProspect for MINI
  • Starcom with The Auto Network for Honda
  • Tradedoubler & British Gas Business
  • vouchercloud for Legal & General

Best Managed Affiliate Programme »

WINNER

Tradedoubler for Hotels.com

HIGHLY COMMENDED

Commission Junction for Argos

SHORTLISTED

  • 7thingsmedia for boohoo.com
  • 7thingsmedia for Liberty London
  • Dixons Retail Group & Affiliate Window
  • eBay Partner Network
  • LOVEFiLM
  • Mindshare for Post Office
  • Red Letter Days
  • Tradedoubler for Tesco

Best New Entrant »

WINNER

Linkdex Publisher Discovery

HIGHLY COMMENDED

Carat Manchester and The Flannels Group

SHORTLISTED

  • Arena Media for Sports Direct
  • Dunelm Mill & Affiliate Window
  • GDM Digital - Bringing Retargeting to SMEs with Webgains
  • Nelly.com & Affiliate Window
  • Tradedoubler for Tesco Mobile

Best Publisher Support »

WINNER

Affiliate Window

HIGHLY COMMENDED

Tradedoubler

SHORTLISTED

  • Webgains

Best Search Campaign »

WINNER

Net Media Planet with Cotswold Outdoor

HIGHLY COMMENDED

eSearchVision - Dynamic Sports Betting Odds Campaign

SHORTLISTED

  • iProspect for Rise of the Planet of the Apes
  • Net Media Planet with Papa John's Pizza
  • STEAK for John Lewis Insurance
  • Tesco, Tradedoubler & Vouchercodes.co.uk

Best use of Data »

WINNER

Linkdex Publisher Discovery

HIGHLY COMMENDED

Sky & Affiliate Window

SHORTLISTED

  • Content Sites Vastly Underpaid Study by Skimlinks & Shop Direct Group
  • DC Storm and dealchecker.co.uk maximise PPC profit
  • ImpactTag with On The Beach
  • MEC on behalf of T-Mobile
  • myThings for Shop Direct Group
  • TagMan for Air New Zealand

Best use of Email »

WINNER

Freemax Media and affilinet for Tesco

HIGHLY COMMENDED

SaleCycle and Commision Junction in conjunction with Laura Ashley

SHORTLISTED

  • Happy Birthday from PizzaExpress
  • Next Jump for Holiday Extras
  • The launch of the Nectar eShops Welcome Journey
  • Tradedoubler for Tesco
  • Vouchercodes.co.uk with Clarks

Best use of Mobile »

WINNER

Net Media Planet with Papa John's Pizza

HIGHLY COMMENDED

Tradedoubler for The Body Shop

SHORTLISTED

  • Commission Junction for Paddy Power
  • TopCashback
  • Tradedoubler with Quidco for thetrainline.com
  • uSwitch.com

Best use of Performance Marketing as Part of a Multi-Channel Campaign »

WINNER

Tradedoubler for The Body Shop

HIGHLY COMMENDED

Omnicom Affiliates & Digital Partnerships for ING Direct

SHORTLISTED

  • 7thingsmedia for Ideal World
  • Next Jump for Goldsmiths
  • Tradedoubler for Hotels.com
  • Vouchercodes.co.uk with Warehouse

Global Excellence in Performance Marketing »

WINNER

Neo@Ogilvy for British Airways

HIGHLY COMMENDED

vouchercloud

SHORTLISTED

  • JVWEB and Sony, a European growth
  • Neo@Ogilvy for Sony
  • PHG
  • Ticketmaster & Affiliate Window
  • TopCashback
  • Tradedoubler for Hotels.com

Grand Prix Award »

WINNER

Affiliate Window for 'Making Mobile Count'

SHORTLISTED

  • Coming soon!

Hotshot Rising Star Award »

WINNER

James Baigent at iProspect

HIGHLY COMMENDED

Fiona Gandy at 7thingsmedia

SHORTLISTED

  • Delaine Yeoh at Quidco
  • Graham Jenner at TopCashback
  • Sean McAuley at FusePump
  • Will Goff at Performance Horizon Group

Most Incremental Performance Marketing Campaign »

WINNER

Free Pizza with TopCashback and Dominos

HIGHLY COMMENDED

iProspect for British Gas
Vouchercodes.co.uk with Debenhams

SHORTLISTED

  • Confused.com & OMG
  • First Utility and Webgains
  • myThings for Shop Direct Group
  • Performics for Premier Inn in partnership with TopCashback
  • Virgin Holidays with R.O.EYE

Network Innovation »

WINNER

Affiliate Window for 'Making Mobile Count'

HIGHLY COMMENDED

The Zoo Project

SHORTLISTED

  • Affiliate Window for FedEx Day
  • affilinet for ‘Turning Data into Business Intelligence’
  • Commission Junction and Intelligent Reach
  • OMG Refer
  • Webgains' Affiliate Recruitment Tool

Publisher Innovation »

WINNER

The Beans Group for freshersfields.com

HIGHLY COMMENDED

Launch of Nectar Adpoints

SHORTLISTED

  • Found for the Foundry - The “Giving Something Back” Project - Free Community Tools for Performance Success
  • GDM Digital - Bringing Retargeting to SMEs with Webgains
  • Give as you Live
  • Skimlinks

Publisher’s Choice of Network »

WINNER

Affiliate Window

SHORTLISTED

  • Affiliate People
  • AffiliateFuture
  • affilinet
  • Afform/Co-Reg Lead
  • Belboon
  • Commission Junction
  • Coull: Video Performance Network
  • DC Storm
  • Direct Agents
  • eBay Partner Network
  • Impact Radius
  • Intela
  • market-ace
  • Matomy Market
  • Monetise
  • MoreNiche
  • Omnicom Affiliates
  • Online Media Group (OMGpm)
  • Paid On Results
  • Rakuten LinkShare
  • RevenueWire
  • Silvertap
  • TAG: The Affiliate Gateway
  • The Slice Network
  • Tradedoubler
  • TradeTracker
  • Webgains
  • WOW Trk
  • zanox
Sponsors & Partners

Dates for your calendar

  • 07.05.13 The Performance Marketing Awards Ceremony

What's being said?

“The Performance Marketing Awards provide the perfect opportunity for everyone who makes the industry as strong as it is, a time to reflect and celebrate the amazing work and innovation that we've all done! We're great as companies but even stronger together and the Performance Marketing Awards highlight that.”

Aaron Weissman, Marketing Director — Skimlinks

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